Emotional content encourages sharing. If something excites you, you share it and you want more people to share in that feeling. You send it to two people, those two send it to four others and thus little by little the snowball Albania Mobile Number List effect is achieved, it means reaching very far quickly, and the content goes viral Promote registrations and leads Although the analyzes mainly focus on notoriety, good Branded Content campaigns can serve to
bring a lot of traffic to your companys website.
That, in turn, can be the first step in introducing users into the conversion funnel It is not invasive Another of the great advantages of Branded Content is that it tries to attract in a natural way, making users want to get closer to your brand. the saturation of ads on each page visited, so branded content, when it can be used in sponsored content, a thread on Twitter, a video in Instagram stories for example
is easier to be seen and overlooked by users.
We can say that it is less invasive content Favors brand positioning Saudi Arabia Phone Number List Brand content, by telling a story linked to it instead of simply repeating a slogan, makes the brand stay remembered in the minds of consumers with a positive association. In this way, the positioning of your brand increases and with this type of content stories are told, so the same message is not repeated over and over again and, although the latter seems to be the most effective in reality if a message cala, it will remain longer in the consumers mind Cause an emotional connection Good Branded Content has to be able to excite users, as we said, that emotion will be directly associated with your business.